Los Angeles / Hong Kong / Shenzhen / Internet

I turn fun
into products.
Then I ship
the fun.

Hi, I'm Cecilia. Startup co-founder/GTM strategist by day, comedy content creator by night, cross-border e-commerce operator on the weekends. I'm into startups, content creation, and making fun of both.

BUILDING THINGS BREAKING THINGS SHIPPING THINGS MAKING JOKES ABOUT IT VOICE AI × E-COMMERCE × DESIGN × COMEDY BUILDING THINGS BREAKING THINGS SHIPPING THINGS MAKING JOKES ABOUT IT VOICE AI × E-COMMERCE × DESIGN × COMEDY
01 / ABOUT

Some fun facts

4.2M
Instagram views
last month. First
time hitting it.
One video: 3M.
+4,000 followers.
I visit the
cemetery
for inspiration
6
Debate tournaments
hosted in high school.
Now a coach. Run
workshops every
summer.
A GTM person
building Solvo
(agent as autonomous
founder) & scaling
LMNOOP 24× units
02 / WORK

Things I'm building

Creator · Instagram
Mar 2026 — present

Comedy
Content

Relatable videos about tech startups, hackathons, and coding culture. 4.2M views last month. 4,000 new followers. 2 of 10 videos crossed 1M views each.

→ @cc_liia → relatable
Blog · xiaohongshu
Mar 2026 — present

Growth
Journal

Writing about building and running a startup at 19, sharing takeaways from coffee chats, and connecting with like-minded people. In public. In Chinese-adjacent.

→ 小红书 → long-form
GTM · voice ai
Feb 2026 — present

WeKruit

Voice AI infrastructure that runs structured interviews at scale. Leading GTM from customer discovery to positioning and investor story.

→ infra → B2B → LA
Co-founder · AI agents
Mar 2026 — present

Solvo

Agent as autonomous founder. AI agents that discover market needs, build products, and sell at scale. I'm building the distribution layer, automating the creation of social accounts that autonomously produce and post content. My partner is on the build layer.

→ in stealth → agents
Co-founder · e-commerce
2025 — 2026

LMNOOP

Traditional Chinese herbal ointments on Amazon Canada (US launch as TigerHerbs next). Built the storefront from scratch. 24× monthly unit growth. CAD 169K in year one.

→ DTC → cross-border
Founder · debate education
2022 — 2025

ROD

Regional Organization of Debate. Started it in high school as a rebellion against trophy-chasing debate culture. 6 tournaments, 300+ participants. Ran grand summer camps at the Chinese University of Hong Kong (CUHK). Still coaching this summer.

→ education → tournaments
Design · ux/ui

Dener

A debate partner matching system. Tinder-style compatibility matching for high school debaters, built on format, experience, speaker position, achievements, and communication style. In-app chat, video calls, mock debate scheduling, and identity verification for trust and safety.

→ ux/ui → matching
Co-founder · consumer product
2025

1+1=3

A modular phone accessories ecosystem. Base case, clip-in frames, collectible charms, and a magnetic cardholder, so self-expression stays dynamic. Led GTM, content strategy, platform operations, and influencer outreach, as well as in-house content creation across a 4-month sprint.

→ DTC → GTM